OUR

STORY

At NuDown, we’re not out to just challenge the outwear industry, we’re out to blow them away. Literally. And with our patented NuTech inflation technology, we’ve done just that.

We believe in utilizing one of the most abundant natural resources to keep us warm (or cool) while you take on your outdoor pursuits. Did we mention you can personalize your temperature, on-demand, with air, using a pocketsize hand pump? Yeah, we think it’s pretty cool too. Gone are needless layers, bothersome bulk, and the outdated techniques of traditional down. NuDown has quickly become a house hold name in the outdoor industry being worn and tested by world-class olympians and sponsored athletes.

NuDown was founded on the idea that through our technology, we’ve given the world a clean, efficient, and unquestionably ethical alternative to the harsh realities of the down industry. A scientific, win-win solution that’s beyond debate. We value conservation and protecting our outdoor playgrounds.

Entrepreneur Jeff Pickett founded NuDown, Inc. when he purchased the apparel side of Klymit, a Utah-based maker of outdoor equipment and apparel in 2013. Robert Hall, CEO of NuDown, is a 40-year veteran of the ski and outdoor sports industries. NuDown collaborated with experienced apparel designers, Julie Ringler and Kimi Davies-Rice, who together worked at Patagonia for more than 30 years. The company is headquartered at the base of the Sierra Nevada mountains, in Reno, Nevada.

Join the Nu revolution. Your core will thank you.